Andrea J. S. Stanaland
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Publications récentes
The New Account Manager: Redefining the Crucial Role of Account Service in the Changing Business of Advertising and PR, Third Edition. By Don Dickinson and Craig Davis
The privacy dyad
May O. Lwin, Jochen Wirtz, Andrea J. S. Stanaland
Protecting Preteens on Facebook: An Exploratory Examination of Parental Mediation Strategies for Children’s Facebook Use in Singapore
Andrea J. S. Stanaland, May O. Lwin, Poh Yeang-Cherng, Cheryl Chong
The Impact of Brand Equity and Issue-Involvement on Consumer Responses to Green Products
Mary R. Zimmer, Raj Echambadi, Andrea J. S. Stanaland
Reconceptualizing and Validating the SEC Framework for Understanding Consumers’ Product Evaluations
Carol C. Bienstock, Rachel Smith, Andrea J. S. Stanaland
Book Review: Housework and Housewives in American Advertising
Online Privacy Practices: Advances in China
Andrea J. S. Stanaland, May O. Lwin
Online usage motive and information disclosure for preteen children
May O. Lwin, Anthony D. Miyazaki, Andrea J. S. Stanaland, Evonne Lee
The Best Digital Marketing Campaigns in the World20124Damian Ryan and Calvin Jones. The Best Digital Marketing Campaigns in the World. Philadelphia, PA: Kogan Page 2011. 210 pp., ISBN: 978‐0‐7494‐6062‐4 $29.95
Online Privacy Trustmarks
Andrea J. S. Stanaland, May O. Lwin, Anthony D. Miyazaki
Consumer Perceptions of the Antecedents and Consequences of Corporate Social Responsibility
Andrea J. S. Stanaland, May O. Lwin, Patrick E. Murphy
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