Editorial: Public health innovations for enhancing newborn and maternal wellbeing

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overcoming geographic and logistical challenges (8). Furthermore, cultural and systemic factors shape breastfeeding practices. Celebier et al. examined breastfeeding in Turkey, identifying common global barriers like perceived insufficient milk supply and economic constraints, alongside country-specific influences such as negative extended family dynamics. Koçakoğlu advocated integrating family planning centres with breastfeeding support centres, particularly in high-fertility regions, through mobile outreach and counselling tailored to educational and sociocultural contexts. Alnimer et al. assessed healthcare professionals' knowledge, attitudes, and practices toward Baby-Friendly Hospital Initiative (BFHI) standards in Jordan. Accredited facilities showed superior performance linked to training, policies, gender, and personal breastfeeding experience (9). The four studies collectively advocate for multifaceted strategies including remote tools, cultural adaptation, policy integration, and comprehensive training to align practices with international goals.Another dimension of maternal and newborn health is mental health integration. Maternal and paternal mental health profoundly intersects with caregiving behaviours and infant development (10). Tan et al. employed quantitative methods grounded in the ABC model of behaviour to examine pathways linking parental postpartum depression (PPD) to exclusive breastfeeding (EBF) intention and practice. Key insights include a notable gap between willingness and actual EBF practice, with both maternal and paternal depression exerting direct and indirect effects via family-level psychological mechanisms. Early identification and intervention emerged as critical to ameliorating maternal and paternal depression and consequences for the family. Other studies on this subject showed that complementary approaches enhance resilience (11), and that implementing person-centered approaches during the prenatal period could address postnatal depression (12). Zhu, J. et al. demonstrated in a retrospective cohort that combining meditation, relaxation techniques, and prenatal multimedia health education significantly reduced fear of childbirth (tokophobia), boosted confidence, and mitigated postpartum depression without increasing adverse outcomes (13) projected preterm disease burdens in China, stressing modifiable risks like low birth weight and the need for strengthened rehabilitation services. Early timely screening, and standardized examinations are key evidence from these articles supporting long-term prevention of morbidity (5).Health system strengthening, equity, and crisis resilience are correlated nexus of structural determinants shaping maternal and neonatal care. Dahir et al. used multilevel spatial analysis in Somaliland to show facility delivery strongly predicts essential newborn care receipt, with wealth quintile variations revealing unmet needs. Gadapani et al. employed mixed-methods to address anaemia management barriers in rural India, recommending supply improvements, counselling, and family engagement for better compliance. Shah et al. linked social determinants and lifestyles to infant mortality in Pakistan, noting counterintuitive rural-urban differences (17). Bulut et al. revealed women's second-hand smoke (SHS) protective efforts hindered by patriarchal norms and inadequate counselling, calling for stronger healthcare roles and domestic policies. The crises contexts component of structural determinants calls for adaptability (2). Carbajal et al. synthesized COVID-19 impacts on maternity services, identifying themes in care-seeking, virtual care, vaccination, and ethics, urging womencentred, accessible strategies for future emergencies. Anikamadu et al. reviewed male involvement interventions, noting potential benefits but scalability challenges due to limited reporting on fidelity and costs. Wang H. et al. clarified delivery mode outcomes in very preterm infants via propensity matching. Collectively, these articles emphasize targeted, equity-driven system investments in maternal and newborn health care and quality.Overall, the synthesized evidence from this edition demonstrates that public health innovations spanning practical home guides, remote and digital support, mental health integration, robust screening, and equitable system strengthening can meaningfully enhance maternal and newborn well-being. Implementation success requires addressing cultural, socioeconomic, and logistical barriers through multidisciplinary collaboration, sustained funding, and rigorous evaluation. By prioritizing scalable, inclusive models and learning from crises, stakeholders can advance resilient quality care systems aligned with global goals like SDG 3.2 (18). Future research should focus on long-term impacts, cost-effectiveness, and replicability across diverse contexts to ensure no mother or newborn is left behind (1).

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