A Bibliometric Review of Willingness to Pay for and Consume Sustainably Produced Beers

Le résumé fourni par la source

This study conducts a systematic literature review and bibliometric analysis of scientific publications examining the relationship between consumer behaviour toward sustainably produced beer and the consumption and production context of their countries. Based on a sample of 112 articles (1991–2025) indexed in the Web of Science database, the main research lines, influential authors, applied methodologies, and emerging trends are identified. The analysis shows a growing interest in understanding how sustainable beer attributes influence consumer purchasing decisions, alongside notable thematic and methodological dispersion. Using tools such as VOSviewer 1.16.19 and SciMAT 1.1.06, the study maps the driving themes in the field, highlighting the centrality of concepts such as preferences and consumer behaviour. The results reveal both recent advances and existing gaps in the literature, especially with regard to beer in comparison to other beverages. This work contributes to the existing body of research and proposes future directions to enhance sustainability in the brewing sector from a consumer perspective, adding value to the beer industry and paving the way for more sustainable consumption.

Ce résumé expose les affirmations des auteurs. BNTIC ne l’interprète pas comme une validation indépendante des résultats.