Chandragupt Institute of Management

Digital Twins in Industrial Transformation: A PRISMA-Based Review with Human Resource Implications

Manisha Gupta, Mamta Singh

Abstract: The rapid advancement of Industry 4.0 technologies has transformed traditional industrial systems into intelligent, data-driven ecosystems. Among these, digital twins have emerged as key enablers of industrial transformation by integrating real-time data, simulation, and predictive analytics. This study presents a systematic …

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Prospective Real-World Assessment of Pain Relief with Injection-Based Delivery of Etoricoxib (RAPID Study)

Shiva Shankar Jha, Anoop C. Dhamangaonkar, Rajkumar Iyengar, Gautam Chakraverty et autres

BACKGROUND: Acute pain is frequently inadequately controlled in routine clinical practice, particularly when oral analgesic administration is delayed or impractical. Intramuscular (IM) etoricoxib offers a parenteral option for rapid pain control; however, prospective real-world evidence across diverse acute pain conditions remains limited. …

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Unveiling sustainable electric appliances: a topic modeling perspective on research perception

Shrawan Kumar Trivedi, Ankit K. Sharma, Jaya Srivastava, Abhijit Deb Roy et autres

Purpose Sustainable electric appliances are designed to minimize their environmental impact by reducing energy consumption, using environmentally friendly materials and minimizing waste during production and disposal. The purpose of this study is to analyze existing research on sustainable electric appliances using advanced …

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Understanding AI-Driven Innovation and Sustainable Competitive Advantage in Indian SMEs

Aruna Polisetty, Sowmya G, Debarun Chakraborty, Nripendra Pratap Rana et autres

This study examines small and medium-sized enterprises (SMEs) operating in India, one of the world’s largest emerging economies, to understand how artificial intelligence (AI) value perceptions influence innovation capabilities and sustainable competitive advantage. Drawing on the Value Adoption Model (VAM) and Resource-Based …

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Risk perception, gain-loss evaluation, and digital investment participation: The mediating role of loss aversion in India

Mrinal Raj, Md Faiz Anwar, Manish Kumar, Mamta Singh

Type of the article: Research ArticleAbstractThis study aims to examine how risk perception, perceived gain, and perceived loss influence digital investment participation intention, with loss aversion as a mediating mechanism in the context of India. Structural equation modeling was applied to survey …

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Determining and Ranking Components of COVID-19 Vaccine Supply Chain Using Technique for Order of Preference by Similarity to Ideal Solution

Pramod K. Mishra, Venkataiah Chittipaka, Manish Mohan Baral, Subhodeep Mukherjee

The spread of the COVID-19 virus has provided a massive resistance to the life and well-being of the crowd throughout the world. Even after the preparation and manufacturing of vaccines, an enormous problem exists in the distribution process to individuals. The objective …

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Antecedents, outcomes, and contingencies of customer engagement: a meta-analytic review

Kumar Rakesh Ranjan, Sudeep Rohit, Martin G. M. Wetzels

• Clarifies the conceptual scope of customer engagement (CE) from psychological and behavioral perspectives. • Synthesizes findings from 349 papers (385 studies; 173,363 respondents) through meta -analysis. • Identifies seven key customer-related drivers and eight customer- and firm-related outcomes of CE. • …

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Modified tubular retractor for deep brain tumour resection: enhanced surgical outcomes in resource-constrained settings

Vikas Chandra Jha, Rahul Jain, Vivek Saran Sinha, Nitish Kumar et autres

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Assessing the impact of Generative AI Use on Employee Job Performance

Brijesh Sivathanu, Rajasshrie Pillai, Nripendra P. Rana, Naif Alsagr

Generative AI (GAI) is driving the next wave of technological transformation in the business sector, and many companies have begun using it across various business functions. It is now mandatory for employees to use GAI to perform various tasks and meet job …

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Correction to: Does the Intellectual Capital Sorted Fundamental Indexation Portfolios Perform Better? An Indian Investigation

Ranjit Tiwari, Santosh Kumar

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Technology meets trust: a UTAUT-driven exploration of AI-based medical device implementation in healthcare

Manish Mohan Baral, Ramji Nagariya, Sharad Chandra Srivastava, Venkataiah Chittipaka et autres

PURPOSE: Healthcare sectors are increasingly adopting artificial intelligence (AI) to speed up disease diagnosis, tailor treatments to individual patients, streamline routine processes, and improve overall patient safety in hospitals. Despite its great potential, there remains resistance among healthcare professionals towards AI adoption. …

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Does the Intellectual Capital Sorted Fundamental Indexation Portfolios Perform Better? An Indian Investigation

Ranjit Tiwari, Santosh Kumar

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